Leading With Change
Our CSR journey has been marked by unwavering consistency-a steadfast rhythm of purpose that has remained resolute through changing seasons and evolving landscapes. Through AU Foundation, the CSR arm of AU Small Finance Bank, we have evolved from being benefactors to becoming catalysts of self-reliant growth. We are sketching paths to empowerment-not with rigid blueprints, but with dynamic strokes that honor the unique aspirations and potential of every individual and community we serve. Each initiative we undertake reflects our unwavering belief that empowerment begins with access access to education, healthcare and sustainable livelihoods and more. We are building bridges to a more equitable future-not merely filling gaps but unlocking potential and exploring new possibilities
Our journey embodies the spirit of Atmanirbhar Bharat, where every intervention strengthens the foundation of community resilience. Our CSR portfolio encompasses skill development, women entrepreneurship, sports ecosystem creation, healthcare enhancement, environment and water conservation & other need based initiativeis-cach strategically designed to create lasting ripple effects.
Each grassroots success story fuels our commitment to design stronger initiatives with deeper purpose and more transformative outcomes that inspire us daily. They remind us that sustainable development is not a destination but a continuous journey of innovation, collaboration, and collective responsibility. As we expand our reach, we remain anchored to our core principle: enabling diverse communities to architect their own progress.
In this dynamic landscape of emerging challenges and opportunities, our social commitment adapta, evolves, and amplifies. We are not just participants in growth story, we are co-authors, contributing chapters of hope and enduring . From our roots in Rajasthan, we are weaving our impact across India’s vast tapestry
Together, we continue building a legacy where financial strength and social purpose converge to create lasting value for generations ahead.
We are not participants in Bharat growth story, we are co-authors.
Sanjay Agarwal
AU Foundation’s
Presence
Charting a transformative path, our flagship and strategic programmes flourish in Rajasthan, while our compass of change extends across diverse states. With a commitment to uplifting communities, we are progressively expanding our social footprint to make a difference in even more regions.
Our Projects
Our commitment to making a difference
We envision a world where all individuals feel empowered and equipped with equal opportunities to thrive and fulfil their potential.
AU Ignite skills and empowers youth for a stronger, inclusive future. A flagship project under Centre of Excellence, it provides vocational training in BFSI, Healthcare, Hospitality & Tourism, and IT & ITES sectors across Rajasthan. Following NCVET guidelines, its Hub & Spoke model features advanced courses (AI, Fullstack, Salesforce) at the Hub, while Spoke academies deliver foundational skills for entry-level candidates.
Initiated in October 2021 across 30 locations, the programme had further outreached 75+ rural and semi-urban locations covering 15 districts of Rajasthan. Currently, more than 6000 kids & youth are being trained under the guidance of over 90 trained Coaches and sub-coaches, besides a large support of volunteers.
AU Udyogini program’s primary objective is to foster entrepreneurship among rural women. We are dedicated to empowering them by providing opportunities for skill development, business training, and access to resources. Through this initiative, our goal is to create employment opportunities for these women, enabling them to achieve self-sufficiency and financial independence. So far, we have nurtured over 6,000+ rural women & and 3,920+ individual women entrepreneurs across 1,000+ villages and hamlets of Rajasthan and Madhya Pradesh. Additionally, 410 women secure regular income through community led business.
Aligned with the relevant CSR clauses under schedule VII of the companies Act 2013, AU Kartavya fulfils our commitment to social development across various sectors such as healthcare, safe drinking water, road safety, environmental conservation, education, child welfare and more.
Our CSR initiatives revolve around empowering and uplifting key segments of society, particularly rural communities, women, and youth.
We strategically focus our efforts on livelihood enhancement, such as educating the youth of our nation with relevant skills and generating employment opportunities along with empowering rural women towards self-reliance and sustainable futures. Through our sports initiative we aim to nurture talent at grassroots and help sports enthusiasts to become champions of tomorrow.
Success Stories
We Empower. We Support. We Uplift.
Skill Development
Sports Training
Women Empowerment Skill Development
Ainul Hawari Heyat
Bihar
He hails from the impoverished Sasharam village in Bihar, battled physical challenges and financial struggles. Despite adversity, he completed 12th grade and graduation with income earned through tutoring. Seeking employment to support his family, he discovered the AU Ignite Skills Training Centre in Jaipur. Enrolling in an Accounting Executive course, he mastered skills and soft skills, leading to a successful interview at AU Small Finance Bank, securing a monthly salary of 15,000/-. His journey exemplifies resilience and triumph over obstacles.
Sports Training
Komal
Kekri
Komal who hails from Kekri, ignited her passion for Kabaddi at 8. After enrolling at the ‘Bano Champion’ program she started cycling 4 km daily to training. Upon receiving regular training, she progressed from state to national tournaments, and clinched silver at SGFI Kabaddi Nationals. Her journey epitomized resilience, ambition, and pursuit of excellence against all odds, inspiring every aspiring athlete to dream big despite constraints.
Women Empowerment
Kamla Devi
Kamla Devi faced hardship after her divorce, earning barely enough from menial jobs. Determined to support her family, she sought assistance from the AU Foundation, starting her own fruit stall. Today, she not only provides for her son but also aids her brother financially, earning an average of Rs. 27,401 monthly. From running her shop at home to now on the main road, Kamla Devi’s journey exemplifies resilience. She no longer relies on handouts, proudly saying, “I can provide for my son and contribute to my family’s welfare.
Project Pulse
News and Updates
Championing Sports in Rural Areas
The 1st edition of the Bano Champion Summer Camps was held in June 2026. The camps were conducted across Jodhpur, Ajmer, and Sikar, benefiting over 240 selected athletes from Boxing, Wushu, Football, Athletics, and Kabaddi. Under the guidance of renowned coaches, athletes underwent intensive residential training and were assessed for future exposure camps, strengthening their pathway towards competitive sporting excellence.
